Lebron James made of Skittles - by Andrei Bilan
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Ugly fonts
In a Princeton study, 18-40 year old test subjects were allowed to read short descriptions of aliens either in a “disfluent font” like Comic Sans or Bodoni or a “fluent font” like Arial. After a 15 minute delay, participants were able to recall 14% more information if it was presented in the disfluent font.
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UX Magazine asked if marketing is the Evil Empire. Source.
